With the movie set to lose up to $136 million, we look at why it flopped . . .
Sci-fi adventure opens behind Lorax animated movie at U.S. box office . . .
Check out some cool concept art and costume designs from the upcoming flick . . .
New poster for big budget Disney flick . . .
If Hollywood is any indication of where things are headed, perhaps we're better off just sticking with the moon for future generations!